Faculty & Research: page 82

UF College of Business namesake commits $16 million to create faculty fellows fund

GAINESVILLE, Fla. — Citing faculty as the key to a competitive future for the University of Florida’s Warrington College of Business Administration, UF Trustee Al Warrington announced today that he has committed a deferred gift of $16 million to establish

Ray selected as a mentor for national ethics conference

Gainesville, Fla. – Dr. Brian Ray, associate dean and director of the School of Business, was recently selected to serve as a mentor at the 2009 National Conference on Ethics in America (NCEA). The NCEA, an annual event hosted by

DiMatteo research project awarded UK Leverhulme Trust Grant

Gainesville, Fla. – Professor Larry A. DiMatteo, Huber Hurst Professor of Contract Law & Legal Studies, has been awarded a United Kingdom Leverhulme Trust Grant. The grant application, sponsored by the University of Leicester, will provide funds for DiMatteo to

Fisher School’s Tucker wins university award for research excellence

Gainesville, Fla. – Jennifer Tucker, of the Fisher School of Accounting, has been selected as one of ten recipients of this year’s Jack Wessel Excellence Award for Assistant Professors. Tucker is the Luciano Prida, Sr. Professor at the Fisher School,

Warrington’s Flannery will visit NY Fed’s Research Department

Gainesville, Fla. – Professor Mark Flannery will be the resident scholar at the Federal Reserve Bank of New York for the 2009-10 academic year, beginning in August 2009. Flannery is the BankAmerica Eminent Scholar in Finance at the Warrington College

Bradbury lecture brings Nobel winner to UF campus

Gainesville, Fla. – The Warrington College of Business Administration hosted Nobel Memorial Prize winner and MIT Institute Professor Emeritus Robert Solow on Monday, April 6 as keynote speaker for this year’s Robert Bradbury Distinguished Lecture on International Economics. Solow, who

yang yang

Quick Study

The Atlantic breaks down some of the newest research, including Assistant Professor of Marketing Yang Yang‘s “Specification Seeking: How Product Specifications Influence Consumer Preference,” in the Journal of Consumer Research. Learn more about this new research in The Atlantic. 

UF’s Demski is ranked No. 1 in accounting literature

Gainesville, Fla. – A new working paper authored by Jean L. Heck of Saint Joseph’s University has named Joel Demski, Frederick E. Fisher Eminent Scholar in Accounting, the most prolific author in the accounting literature of the past half-century (1959-2008).

Joe Alba named winner of 2008 Sheth/JCR Research Award

Gainesville, Fla. – Joseph W. Alba, UF Distinguished Professor of Marketing, was chosen for of one of marketing research’s top honors, the 2008 Sheth Foundation/Journal of Consumer Research Research Award “for a long term contribution to consumer research.” Alba and

Group of people holding cell phones

We’ve Got Your Number: Consumers Choose Products With More Technical Specs

Many products have numbers attached: megapixels for cameras, wattage ratings for stereos, cotton counts for sheets. A new study in the Journal of Consumer Research from Assistant Professor of Marketing Yang Yang shows that consumers are heavily influenced by quantitative