Over the 2018-2019 academic year, the Warrington College of Business received a number of top rankings from leading publications such as U.S. News & World Report, Financial Times, The Economist, Eduniversal and Ivy Exec. The exceptional rankings we received from these
Marketing Articles: page 6
Five Hough graduate programs earn top 5 ranking among publics for second year
GAINESVILLE, Fla. – Master’s degree programs across the Hough Graduate School of Business at the University of Florida Warrington College of Business remained in the top five among public institutions for the second consecutive year in the 2019 edition of
Warrington professor receives award for lifetime distinguished scholarly contributions to the management field
GAINESVILLE, Fla. – Dr. Philip M. Podsakoff, Hyatt and Cici Brown Chair in Business and Clinical Professor, is the recipient of the Distinguished Scholarly Contributions to Management Award from the Academy of Management. He will receive the award at the
Consumers habitually seek the middle ground
Unpublished research shows avoiding the extremes is a common approach marketers need to address A foundation of consumer marketing is the malleable nature of our decision making process. When faced with choice, we’re expected to be rational actors who will
Three honored with Warrington’s teaching awards
GAINESVILLE, Fla. – The University of Florida Warrington College of Business recognized faculty members Alan Cooke, Sonia Singh and Larry DiMatteo as its 2018-2019 Teaching Award winners. Cooke and Singh are the recipients of the Undergraduate Teaching Award, and DiMatteo
Study: Live in the moment, don’t selfie or snap it
If you’re attending a destination wedding, taking a tour or simply celebrating the birthday of someone dear, a study by a group of researchers involving the University of Florida Warrington College of Business and Washington University in St. Louis came
Warrington marketing professor receives award for distinguished scientific contributions
GAINESVILLE, Fla. – Dr. Philip M. Podsakoff, Hyatt and Cici Brown Chair in Business in the Department of Marketing at the University of Florida Warrington College of Business, has been named the recipient of the 2019 Distinguished Scientific Contributions Award
Chris Janiszewski named an Association for Consumer Research Fellow
GAINESVILLE, Fla. – Dr. Chris Janiszewski, Russell Berrie Eminent Scholar Chair in the Department of Marketing at the University of Florida Warrington College of Business, has been named a fellow of the Association for Consumer Research. He will be recognized
‘Rounding Up’ Beats Traditional Fundraising Requests
If you’ve been to the grocery store lately, you may have been asked if you wanted to donate a dollar or five to charity. Or you may have been asked if you wanted to round up to the nearest dollar,
Heavener School of Business ranks in top 20 among publics in U.S. News rankings
GAINESVILLE, Fla. – The Heavener School of Business was ranked No. 19 on U.S. News & World Report’s “2019 Best Undergraduate Business Programs” rankings released Monday, September 10. The Heavener School ranked in the No. 30 position among all U.S.