Growing up with social media, Asher Lowe (BABA ’25) has seen the rise of influencers across social media platforms. With the influencer marketing industry set to be worth $22 billion by 2025, brands are keen to understand how they can
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Read the latest and greatest student, faculty and alumni news from the University of Florida Warrington College of Business, a top national business school at one of the best public universities in the nation.

With CenterPoint in the hot seat, Texas policymakers look to harden the state’s power transmission and distribution
Some policymakers are looking to Florida for lessons, given the state’s superior record when it comes to restoring power quickly after major storms. Director of Energy Studies at the Public Utility Research Center Ted Kury explains how Florida was able

Retirement Gets Harder the Longer You Wait
For men like Joe Biden—highly educated, employed past 65, strongly tied to work—stepping away can pose its own risks to health and happiness. Mo Wang, Associate Dean and Lanzillotti-McKethan Eminent Scholar, explains why retirement doesn’t have to be accompanied by

Warrington finance professor’s research named the best in behavioral finance
Bank of America Associate Professor of Finance Baolian Wang’s research was named the best in behavioral finance at the 2024 China Financial Research Conference. The research paper was selected for the prestigious prize in academic financial research by a panel

University of Florida accounting students receive distinguished PCAOB scholarship
University of Florida Warrington College of Business students Morghan Copeland (MAcc ’25), Brianna Alvarez (MAcc ’25), and Leandro Sierra (MAcc ’26), studying in the Fisher School of Accounting, have been awarded the 2024-2025 Public Company Accounting Oversight Board (PCAOB) academic

UF MBA summer internships: where students are making their mark
This summer, MBA students from the University of Florida are diving into diverse internships that are enhancing their academic journey and providing them with vital industry experience. These aspiring business leaders are applying their skills and knowledge in real-world settings,

UF Heavener students make waves in summer internships
As summer reaches its peak, students from the University of Florida’s Heavener School of Business are stepping into the professional world to acquire invaluable real world experiences with leading global and international companies. These undergraduates are embracing a variety of

How do you know it’s time to retire?
There are a multitude of reasons why someone may delay retirement. Maybe they have inadequate savings, they find meaning and fulfillment in their jobs, or their identities are entwined with their profession. People may also choose to hang on to their work because

Will sweeping antitrust laws protect small businesses on Amazon? It’s not that simple.
Protecting small-business owners from corporate monopolies is an issue worth championing, but it’s not exactly black and white when it comes to the tech behemoth Amazon.com and its line of AmazonBasics products. Antitrust legislation will not be a panacea for

Corporate Failures & The Audit Profession
The auditing profession is at a tipping point, and Robert Knechel, Frederick E. Fisher Eminent Scholar and Director, International Accounting and Auditing Center, is a leading expert to discuss it. In the latest episode of Veritas Investment Research’s podcast, Knechel