When Marta (Zenoz) Cotton walked into her first class at the University of Florida, she was hooked. Once she saw Dr. David Denslow scribbling on the board and drawing multiple graphs in her economics class, Cotton had no doubt she
Top News: page 71
Read the latest and greatest student, faculty and alumni news from the University of Florida Warrington College of Business, a top national business school at one of the best public universities in the nation.

Four honored with Warrington’s teaching, advising awards
GAINESVILLE, Fla. – The University of Florida Warrington College of Business recognized faculty members Dr. Brian Ray and Dr. Liangfei Qiu along with advisors Bernadine Thomas and Gus Kreatsoulas as its 2017-2018 Teaching/Advising Award winners. Brian Ray: Dr. Ray is

A Surprising Passion
After graduating from the UF MBA program in 1988 and working for two non-travel related companies, Jim Heaney was offered a position with Royal Caribbean Cruises. He had only one hesitation. “I had never been on a cruise ship or

Warrington marketing faculty rank in the top 5 in per capita research productivity among publics
GAINESVILLE, Fla. – The University of Florida Warrington College of Business Marketing faculty ranked 4th in per faculty research productivity among U.S. public business schools and 9th among business schools worldwide in the University of Texas at Dallas Top 100

A Calculated Risk
Ted Fernandez (BSAc ’78) was staring at what most would consider a dream opportunity. He was the youngest of six candidates for the open Chairman position at KPMG while already running the firm’s strategic consulting business and serving as a

Richard Lutz named an Association of Consumer Research Fellow
GAINESVILLE, Fla. – Dr. Richard Lutz, JCPenney Professor of Marketing and Chair of the Department of Marketing at the University of Florida Warrington College of Business, was named a fellow of the Association of Consumer Research at its annual conference

Impacting the world through service
UF Warrington College of Business alumni and veterans Kimberlee Campbell-Smith and Nicholas Schumann have distinguished themselves as leaders in the military and in the business world. We highlight their stories in honor of Veterans Day on Nov. 10, 2017. …

A diversified educational portfolio
When Gina Martin Adams (BSBA ’98) first came to the Warrington College of Business at the University of Florida, finance was not what she expected to spend her time studying, much less make a career out of. In fact, she

Are store brands just as good?
When Woochoel Shin was a graduate student with a tight budget, he purchased store brands over name-brand products. He’s now the JCPenney Professor of Marketing in the Warrington College of Business, but Shin continues to purchase store brand products after

Vakharia recognized as Fellow of the Production and Operations Management Society
Dr. Asoo Vakharia, McClatchy Professor and Director of the Supply Chain Management Center at the Warrington College of Business, was recently recognized as Fellow of the Production & Operations Management Society (POMS). He joins a group of 38 distinguished faculty recognized as