Tianxin Zou Articles: page 1

University of Florida professor inducted into prestigious young scholars class for excellence in marketing research

January 17, 2024 • Reading Time: 2 minutes

GAINESVILLE, Fla. – Tianxin Zou, John I. Williams, Jr. Assistant Professor of Marketing, is among the latest class of Marketing Science Institute (MSI) Young Scholars. Zou joins a prestigious group of marketing scholars from the University of Florida honored with

Marketing professor receives prestigious research award from AMA

November 22, 2022 • Reading Time: 2 minutes

GAINESVILLE, Fla. – Tianxin Zou, John I. Williams, Jr. Assistant Professor of Marketing, is one of two winners of the American Marketing Association’s (AMA) Marketing Research Special Interest Group Don Lehmann Award for 2022. The Lehmann Award was established in