Since 72% of Instagram users make purchase decisions after seeing something on Instagram and over 40% of respondents in a recent survey made online purchase after seeing it used by an influencer on social media platforms like Instagram, Twitter, Vine
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Read the latest and greatest student, faculty and alumni news from the University of Florida Warrington College of Business, a top national business school at one of the best public universities in the nation.
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Alternative New Year’s Resolution: Focus on three key strivings instead of setting big goals
COLLEGE PARK, Md. – Is anyone even making new year’s resolutions anymore? It feels like it’s resolve enough just to carry on from day to day. And while this is a moment, if ever there was one, to give yourself
Why do different countries have different electric outlet plugs?
Curious Kids is a series for children of all ages. If you have a question you’d like an expert to answer, send it to curiouskidsus@theconversation.com. Why do different countries have different electric outlet plugs? – Evie H., age 9, Seattle,
New Python course sets analytics and AI foundation for Warrington students
This past fall semester 54 Warrington students got, what was for many of them, a first look into understanding the world of business analytics and artificial intelligence (AI) thanks to a new course taught by marketing lecturer Dr. Joel Davis
New Betsy Goodman Retail Scholarship continues the legacy of 19-year Warrington retail educator
Betsy Goodman knew how to light up a room. With her infectious smile, she radiated positivity. Ask anyone who knew Goodman, and they’ll describe the Warrington retail educator who passed in early November in the same way. Even when the
Corporate Partnerships: AB InBev and Warrington
When Anheuser-Busch InBev makes its rounds to recruit elite universities for talent, the University of Florida Warrington College of Business has become an important stop. AB InBev’s stop at Warrington often comes through a career fair, information session or a
“I think I just emailed the entire university”
If you didn’t know the name James Martinez, or maybe James Martin (a moniker mistakenly bestowed upon him in one of the many, many reply all messages), before Monday, you likely do now. The Data Engineering Manager at UF IT skyrocketed
New research highlights why it’s advantageous to produce store brand products, even those that aren’t popular with customers
An essential aspect of any family or individual’s expenses is food, and it’s a rather large expense. Americans, on average, spend $660 on food per month. One way to help reduce food expenses is buying store brands, and more and
What’s the best way to manage a multi-generational workforce? Not by managing based on generation, researchers warn
Scroll through news headlines and social media alike, and you’ll find references to plenty of stereotypes about different generations, from Baby Boomers characterized as out of touch with the modern world to Millennials described as entitled and lazy. The prevalence
What’s the best way to respond to a global financial crisis?
For many of us, the COVID-19 pandemic has brought plenty of novelty to our lives, like wearing masks and physical distancing. One aspect, though, gave financial economists déjà vu, and it’s looking a lot like 2008. While the events leading
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