GAINESVILLE, Fla. – Dr. Anuj Kumar, Matherly Professor of the University of Florida Warrington College of Business, received the prestigious 2018 Sandra A. Slaughter Early Career Award conferred by the INFORMS Information Systems Society. This award recognizes the potential leaders
Anuj Kumar Articles: page 2
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How valuable are online product recommendations?
Imagine you are looking to buy a shirt on Macy’s website. When you visit the page of a shirt that you like, Macy’s recommends several related shirts to you on the same page. While you now can see more options
Five visions for the future of shopping
Shopping at Macy’s is now a thing of the past for Matherly Professor Dr. Anuj Kumar. By shutting down Kumar’s local store, Macy’s lost both his in-store and online business. He’s not the only one, either. According to Kumar’s research,
Using big data to improve business performance
GAINESVILLE, Fla. – Big data has become a significant influence for business innovation and productivity. Research from the University of Florida Warrington College of Business now shows how big data can help businesses predict demand for discounts in particular locations.
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