Andrea Handal has been honored as the Kathleen Brown Retail Student of the Year for 2024-25. Driven by a passion for retail, she chose to major in marketing with a minor in retail, while also working toward a combined MS-Marketing
MS Marketing Program Articles: page 2
Charting New Paths: A transition from criminology to marketing
Madison Weitzel (BA ’24, MS ’24) had long set her sights on a career with the Federal Bureau of Investigation (FBI) or the Central Intelligence Agency (CIA), making criminology her natural path.. Inspired by her father’s 20 years of military

UF students gain real-world experience in New York City and Miami through Presidential Strategic Initiatives
Thanks to the University of Florida’s Presidential Strategic Initiatives, funded by the Florida Legislature, students recently had the opportunity to engage directly with leading companies in New York City and Miami. Read on for more about how graduate students earning their

Five things to do with a marketing degree
Marketing isn’t about sales; it’s about relationships. With a major in marketing through a Bachelor of Science in Business Administration or Master of Science in Marketing degree from the University of Florida Warrington College of Business, you’ll be equipped to build