Faculty & Research: page 36

Read the latest news and research from University of Florida Warrington College of Business faculty, who are thought leaders in their respective fields and provide expert guidance in the classroom. Their research provides industry leaders and individuals with insights they can use in their careers and daily lives.

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Looking up at a young woman shaking hands with another person

The research-backed first step to making a good first impression

GAINESVILLE, Fla. – As well-known as the phrase ‘You never get a second chance to make a good first impression’ is, it’s easy to understand how significant first impressions are in our society – and how a Google search on

A young mixed-race family admiring a home - possibly their first home, or the home they hope to own.

Evolution in the Tax Code: (Almost) the End of Homeowner Tax Savings?

Incentivizing homeownership has been a bedrock public policy in the U.S. since the Great Depression. One way the federal government promotes homeownership is by including favorable provisions in the income tax code that reduce income tax liabilities for homeowners versus

David Gaddis Ross

Management professor’s paper wins top prize for insights on building equitable workplaces with AI technologies

David Ross, R. Perry Frankland Associate Professor of Management, and two co-authors won first place for their white paper at the University of Pennsylvania Wharton People Analytics Conference. In the paper, Ross, with co-authors David R. Anderson of Villanova University

An paycheck protection program borrower application form stamped with Approved

Community banks a key resource for small businesses when crises arise

The American Rescue Plan, a $1.9 trillion stimulus package introduced by the Biden Administration, recently received Congress’ approval. The stimulus package, like its two predecessors aimed at providing relief for individuals and businesses hindered by the COVID-19 pandemic, includes another

Young woman taking a picture of her golden retriever dog with a mobile phone inside at home.

Is user-generated content better off when user identity is revealed?

GAINESVILLE, Fla. – User-generated content (UGC) – from the photos and videos posted on social media to the product and service reviews shared on websites – is an increasingly important tool for companies looking to sell their goods and services.

Silhouetted shot of a young businesswoman looking at a cityscape from an office window

With great power comes…benefits and costs?

GAINESVILLE, Fla. – Power is often necessary for employees to succeed in their workplace. But as the famous saying goes, “With great power comes great responsibility.” New research from the University of Florida Warrington College of Business finds that feeling

Mo Wang

UF Warrington professor to research fairness in AI hiring practices thanks to National Science Foundation, Amazon award

GAINESVILLE, Fla. – Mo Wang, Lanzillotti-McKethan Eminent Scholar at the University of Florida Warrington College of Business, is among the recipients of a Fairness in Artificial Intelligence (AI) grant from the National Science Foundation (NSF) in collaboration with Amazon. Wang

Gary McGill

Gary McGill named Senior Associate Dean and Hough Graduate School of Business Director

GAINESVILLE, Fla. – The Warrington College of Business is proud to announce the appointment of Gary McGill as Senior Associate Dean and Director of the Hough Graduate School of Business. In addition to his new role, McGill will continue to

A young woman using a cellphone and credit card outside at a table

Selling through Social Networks: Impact of Social Ties and Product Characteristics

Since 72% of Instagram users make purchase decisions after seeing something on Instagram and over 40% of respondents in a recent survey made online purchase after seeing it used by an influencer on social media platforms like Instagram, Twitter, Vine

Stock photo of new year notebook with list of resolutions and objects on pink background

Alternative New Year’s Resolution: Focus on three key strivings instead of setting big goals

COLLEGE PARK, Md. – Is anyone even making new year’s resolutions anymore? It feels like it’s resolve enough just to carry on from day to day. And while this is a moment, if ever there was one, to give yourself

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