This anti-‘woke’ investor is wooing Trump voters. His first target: Starbucks

At President-elect Donald Trump’s Mar-a-Lago Club Thursday, James Fishback, CEO and co-founder of Azoria Partners, unveiled a new anti-“woke” investment fund, the Azoria 500 Meritocracy ETF, that will mirror the S&P 500 index except in one respect: It will not include companies he says use diversity quotas in hiring and promotions.

“With these new ETFs, some investors will want to buy them as a political statement, just as some investors buy other ETFs as a show of support for another cause,” explained Cordell Eminent Scholar Jay Ritter. 

Read more from Ritter in this story from USA Today.