How e-retailers leverage product recommendations to increase sales By Anuj Kumar, Matherly Professor of Information Systems Influencing consumer decisions is a priority for retailers, and in this quickly growing digital age it’s becoming more important to understand how and where
Information Systems and Operations Management Articles: page 6
Information systems and operations management professor receives two awards for excellence in research
GAINESVILLE, Fla. – Dr. Liangfei Qiu, assistant professor in the department of information systems and operations management at the University of Florida Warrington College of Business, received not one, but two awards for distinction in research. Qiu received both the
Warrington professor receives prestigious INFORMS Information Systems Society Early Career Award
GAINESVILLE, Fla. – Dr. Anuj Kumar, Matherly Professor of the University of Florida Warrington College of Business, received the prestigious 2018 Sandra A. Slaughter Early Career Award conferred by the INFORMS Information Systems Society. This award recognizes the potential leaders
Probabilistic selling a key for companies selling vertically differentiated products, UF Warrington study finds
GAINESVILLE, Fla. – If you were in the process of booking a hotel room in Miami, but suddenly received a notification that you could potentially reserve a room with an ocean view while only paying the rate of a room
How valuable are online product recommendations?
Imagine you are looking to buy a shirt on Macy’s website. When you visit the page of a shirt that you like, Macy’s recommends several related shirts to you on the same page. While you now can see more options
Five visions for the future of shopping
Shopping at Macy’s is now a thing of the past for Matherly Professor Dr. Anuj Kumar. By shutting down Kumar’s local store, Macy’s lost both his in-store and online business. He’s not the only one, either. According to Kumar’s research,
Using big data to improve business performance
GAINESVILLE, Fla. – Big data has become a significant influence for business innovation and productivity. Research from the University of Florida Warrington College of Business now shows how big data can help businesses predict demand for discounts in particular locations.