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Allison Alsup: page 59

Assistant Director of Communications

Allison Alsup is the Assistant Director of Communications for the UF Warrington College of Business. In her role, she is responsible for strategic planning and management of public relations as it relates to the college’s reputation. She is the primary contact for media relations and other external partnerships related to public relations. She previously served as Warrington’s Public Relations Specialist for five years. Prior to joining UF Warrington, she was the Public Relations and Partnerships Specialist at the UF College of the Arts. She received her bachelor’s degree in public relations and her Master of Science in Management from the University of Florida.

Bryan Hall 225
PO Box 117158
Gainesville, FL 32611


Stories by Allison

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Birdseye view of multiple hands touching large, white puzzle pieces while a red puzzle piece sits in the middle

Agree to Disagree: Why Teams Perform Better with Divergent Perspectives

COLLEGE PARK, Md. – Team members aren’t always going to agree with leaders’ goals and strategies — but that’s not necessarily a bad thing. In certain circumstances, having disagreement among teams, and the discourse that this disagreement elicits, can translate

Birdseye view of a man standing on a large dollar bill looking confused as he enters a maze

Why do we hate making financial decisions?

We’ve long been told that it’s best to use our heads, rather than our hearts, when it comes to making decisions related to money. However, new research from Aner Sela, John I. Williams Professor of Marketing, suggests that advice might

View through a window of two men, one young and one older, having a discussion

Who has the advantage when starting a business – younger or older entrepreneurs?

GAINESVILLE, Fla. – As entrepreneurship continues to grow in the United States, scholars have questioned if there is an age that gives entrepreneurs a better chance at success. Of the estimated 27 million entrepreneurs in the United States today, are

Steve Shugan

Warrington marketing professor wins Churchill Award

GAINESVILLE, Fla. –  Steven Shugan, McKethan-Matherly Eminent Scholar and Professor of Marketing, was honored with the 2018 Churchill Award from the American Marketing Association (AMA) Marketing Research Special Interest Group. He is the first faculty member from the University of

Steve and Cindy Weiss pose with their two sons and daughter in the Steve & Cindy Weiss Family Lobby in Heavener Hall

A career of ethical leadership

Steve Weiss (BSBA ’80) admits he wasn’t the most focused or motivated student when he attended the University of Florida’s Warrington College of Business. But for what he lacked in stellar grades, he’s since made up for in passion. “I

Dr. Chris Janiszewski

Warrington marketing professor named UF Research Foundation Professor

GAINESVILLE, Fla. –  Dr. Chris Janiszewski, Russell Berrie Eminent Scholar Chair, was one of 33 faculty members at the University of Florida to be named a UF Research Foundation (UFRF) Professor for 2018-2021. The recognition goes to faculty who have

Closeup of a hand on a calculator with digital graphs in the overlay

How are individual portfolio managers compensated in the US mutual fund industry, and why does it matter for your wallet?

GAINESVILLE, Fla. –   Millions of American investors across the nation have long trusted asset management companies, like Fidelity Investments and The Vanguard Group, to manage their mutual fund investments. In fact, in 2017 almost half of all U.S. households (about

Two bottles of salad dressing with other products like cups and napkins

The Next Kirkland? Online Retailers Create Their Own Brands

U.S. News & World Report spoke with JCPenny Professor and Associate Professor of Marketing Dr. Woochoel Shin about the latest trend of online retailers starting their own house brands. Read the U.S. News & World Report article. You can read

Alfonso Tejada talks with Lori Greiner on SharkTank

Warrington alumnus offered $300,000 deal on Shark Tank

Alfonso Tejada decided to apply to be on Shark Tank in the summer of 2017, hoping he’d be selected sometime to pitch his product to the “sharks.” He was shocked to hear back from producers the next day. “I thought

Bitcoin symbols float around a sphere with lines projecting outward

Cryptocurrency: A challenge for regulators | In 60 seconds

Governments from around the world are expressing concerns about cryptocurrencies and how to regulate them. However, as Senior Lecturer and Director of the Public Utility Research Center Dr. Mark A. Jamison explains, economic relationships in the digital economy aren’t likely

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