What Donald Trump’s Twitter reinstatement means for TRUTH Social

“Trump has a decision to make: Does he start to use Twitter again, or does he use Trump Media sites exclusively for getting his message out?” says Jay Ritter, Cordell Eminent Scholar at the University of Florida. “Trump Media would be worth more if he uses it exclusively, but he is likely to reach a larger audience with Twitter.”

Trump’s Twitter reinstatement comes just ahead of a pivotal Digital World shareholder vote on Nov. 22 that, if successful, would allow the special purpose acquisition company (SPAC) to extend the deadline for its merger with Trump Media by a year and keep the deal alive.

Read more insights from Ritter in this story from Time.