GAINESVILLE, Fla. – Tianxin Zou, John I. Williams, Jr. Assistant Professor of Marketing, is one of two winners of the American Marketing Association’s (AMA) Marketing Research Special Interest Group Don Lehmann Award for 2022. The Lehmann Award was established in
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Read the latest and greatest student, faculty and alumni news from the University of Florida Warrington College of Business, a top national business school at one of the best public universities in the nation.
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Fire Neural Network wins UF AI Days Pitch Competition
GAINESVILLE, Fla. – Fire Neural Network rose to the top of the business ideas presented at the inaugural UF AI Days Pitch Competition. Fire Neural Network uses AI to quickly and accurately locate lightning-initiated wildfires, reducing detection times from 24
Higher stakes lead to worse stock performance, research finds
GAINESVILLE, Fla. – Imagine you are walking down the street, and someone stops you to ask this question: You bought a stock at $30 per share. Now, the stock’s price is $15. Under which scenario are you more likely to
Lessons in leadership
When Steve Raney (BSBA ’88, MBA ’99) first came to the University of Florida, he thought that law school would be his next step upon completing his bachelor’s degree. One semester working in the UF Law library, though, was enough
Why being rude to the waiter (or other staff) is the worst strategy
After James Corden was accused of being ‘nasty’, W.A. McGriff, III Professor Amir Erez explains why rudeness doesn’t pay. “It’s absolutely the worst strategy,” Erez said. “You think you’re screaming at them and you’ll get what you want – it’s
Using the past to create a better future
Jerome Fulton Jr. (BSAc ‘15) isn’t afraid of hard work. Driven by past experiences and his hopes for the future, Fulton Jr. pursues his goals with determination and tenacity. At a young age, Fulton Jr. tragically lost both of his
MSF program No. 6 in the nation, according to QS
GAINESVILLE, Fla. – The William R. Hough Master of Science in Finance (MSF) program remained in the nation’s top 10 graduate finance programs on QS’ 2023 Master’s in Finance Rankings. For the fourth consecutive year, the MSF program was named
UF MBA among the best business schools, according to Bloomberg
GAINESVILLE, Fla. – The MBA program at the University of Florida’s Warrington College of Business has added another top ranking to its accolades, this time from Bloomberg Businessweek as part of its 2022-2023 Best B-Schools list. Overall, the UF MBA
How employees can thrive amid changes brought on by AI
Businesses have been incorporating AI technologies into their practices for several years, but how will these changing technologies impact our workforce? Clinical Professor and Executive Director of the Miller Retail Center Joel Davis explains what changes our workforce might expect
Sustaining the ‘language of business’
Mark Dawkins (MBA ’87, MAcc ’88) had long been interested in tinkering with objects, like clocks, radios and other mechanical items. His interest ran deep enough to persuade him to begin his college career at Georgia Tech as a mechanical
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